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Coming
Soon

One-Hit-Wonder Diaries

Investigating what it takes for B2B tech to get a 2nd hit

Section I: Finding product-market fit...again

If product-market fit is hard to find, and its an ever-evolving process, what does it take to find a 2nd time?

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Section II: Getting the org ready...to parent 2

Your org is humming. Teams know what they're doing. But now, you've got a second product. Is this a total upheaval?

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Section III: X-Factors

What might blind-side you when launching a 2nd product? What unique circumstances can occur, and how can you be ready for anything?

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